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A Tactical Plan for Government Marketing Success

In this session, you will learn how to:

  • Identify and segment your ideal government customers.

  • Develop a step-by-step tactical marketing plan for your government target audience

  • Build visibility and communicate your company’s unique value to buyers through capability statements, targeted outreach, and teaming partnerships

  • Use free tools and databases to track opportunities and outreach.

  • Create a repeatable system for relationship-building and follow-up.

Whether you’re new to government contracting or ready to scale your existing efforts, this webinar will give you practical tools and proven tactics to position your business for success in the public sector.

Instructions: 

Free to attend. Registration is required. 

REGISTER HERE

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October 29

Buyer Meeting Readiness: Tools & Tips for Matchmaker Success

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November 18

2025 New York State MWBE Forum